Recent Blog Posts
3 Affordable Email Marketing Options
Maintaining your own email marketing lists can be time-consuming, sloppy and difficult. There are a number of software options that can be used to help you manage and track the emails you send each day. Some cost money, and some are free. Here is a brief overview on three of them to help you get [...]
Is Groupon Good for Sales?
While Groupon may have a large audience, media attention and a multi-billion dollar price tag of their own, this doesn’t make them ideal for every business model. Their unique characteristics are tailored to benefit certain situations more than others. Take the time to consider: • Need for recognition. If you’re new in town and need [...]
How to Choose an Email Marketing Company
When you’ve succeeded at the exhausting task of developing new partnerships and making sales with new customers, your most important next step is to make sure they’ll come back for more because who really wants to go through all that work of generating new leads again and making cold calls. There are a number of [...]
5 Tips for Using Social Media as A Sales Strategy
Including platforms like Facebook, Twitter, blogs and other social networks in your sales strategy simply increases your audience. You maintain a presence in the daily lives of your potential customers and establish a level of trust that will let them turn to you for solutions. To take advantage of social media as a sales strategy: [...]
How Much Does an Email Marketing Campaign Cost?
Email marketing campaigns can be a great way for your small business to reach out to your loyal customers and pick up new ones along the way. Email marketing combines the advantages of direct mail marketing with the speed and cost-effectiveness of the Internet. It’s simple, effective and affordable for small businesses and start ups [...]